Your Hotel's Online Reputation Is Either Making You Money or Losing It.
We help hotels take control of their online reputation, grow their social presence, and turn guest experiences into revenue.
Average Client Impact (First 90 Days)
100%
Response Rate Achieved
<8hr
Average Response Time
15%
Negative Reviews Resolved
15+
Platforms Monitored 24/7
Trusted by Leading Hotel Brands Worldwide
The Revenue You're Leaving on the Table
Your Online Reputation Is Your Biggest Revenue Lever
Research confirms what hoteliers already feel: reviews directly drive bookings. But most hotels lack the bandwidth to respond consistently, let alone strategically.
of travelers always read reviews before booking a hotel
of total revenue lost for every 1-star rating drop
Source: Harvard Business School
of guests view hotels more favorably when management responds
What We Do
Four Services. One Revenue Engine.
From review response to paid media, every service is designed to protect and grow your hotel's revenue.
Proven Results
The Numbers That Matter to Your Bottom Line
We don't just respond to reviews. We protect and grow hotel revenue. Here's what our clients experience.
Response Rate Achieved
Review Platforms Covered
Avg. Increase in Responses
Avg. Review Index Improvement
Case Studies
Real Hotels. Measurable Impact.
Full-Service Hotel, Washington DC
314-Room Property Turns Reputation into Competitive Advantage
While the competitive set's review index dropped by 0.2%, this property rose 6.7% through superior reputation management.
Select-Service Hotel, Greenville, SC
94-Room Property Achieves 100% Review Response Within 8 Hours
Every single review responded to within 8 hours, delivering measurable review index improvement while the comp-set declined.
Our Technology
Everything You Need, Right in Your Pocket.
Manage reviews, approve social media posts, send content to your Social Station team, and stay on top of your online presence, all from one app.
Review Management
Our Technology
Purpose-Built for Hospitality
Manage your social media, reviews, and guest engagement from one powerful platform, on desktop and mobile.
Engagement Models
How We Work Together
Every hotel is different. We build custom plans based on your property size, portfolio, and goals.
Single Property
For independent hotels and individual properties looking to take control of their online reputation.
- Review response across all major platforms
- 24-hour response SLA
- Approval workflow with edit control
- Monthly performance reporting
Portfolio
For hotel management companies and multi-property owners who need portfolio-level oversight and consistency.
- Everything in Single Property plus social media management
- Portfolio-wide dashboards and reporting
- Dedicated account manager
- Quarterly strategy reviews
Enterprise
For brands and large portfolios that want reputation, social, analytics, and marketing unified under one partner.
- Everything in Portfolio plus performance marketing and paid social
- Revenue attribution reporting
- Custom integrations and brand standards
- Executive reporting suite
What Our Partners Say
Hotels Trust Us With Their Most Valuable Asset
The Social Station has become an extension of our team. Their review responses are thoughtful, on-brand, and consistently fast. We've seen a measurable improvement in our review scores since partnering with them.
General Manager
Full-Service Hilton Property, Northeast
Managing reviews across 12 properties was overwhelming our teams. The Social Station took over seamlessly — our response rate went from 40% to 100%, and our GMs finally have time back for operations.
VP of Operations
Regional Hotel Management Company
What sets them apart is they actually understand hospitality. The responses feel like they were written by someone who’s worked a front desk — because their team has. That authenticity matters to our guests.
Director of Operations
Marriott-Branded Portfolio
Why The Social Station
Not Just Another Review Response Vendor
We're revenue protection partners who happen to respond to reviews. Here's what makes us different.
Human-Crafted
Every response is written by hospitality-trained professionals.
Built for Hotels, by Hotel People
Our team includes former front desk managers, GMs, and hospitality marketers who understand guest communication.
Beyond the Hotel Room
We manage reputation for your restaurants, spas, and F&B outlets too, ensuring a consistent voice everywhere.
Revenue-Linked Reporting
Every monthly report shows estimated revenue impact, not just vanity metrics. We tie reputation to your bottom line.
Your Reputation Is Revenue. We Protect Both.
While other vendors sell review response as a task, we position it as what it truly is: revenue protection. Every response we write isn't just a reply. It's a booking recovered.
Start Protecting Your Revenue
How Much Revenue Is Your Hotel Losing to Unmanaged Reviews?
Get a free, no-obligation reputation audit. We'll analyze your current review landscape, identify revenue leaks, and show you exactly what's at stake.